National Visitation Report

Do Americans still visit history organizations? To answer this question, each year AASLH's Public History Research Lab gathers data from institutions across the field to measure year-to-year change in visitation. These reports offer a broad perspective on Americans engagement with history organizations of all types and sizes and offers more specific benchmarking for individual institutions. 

To learn more about the Public History Research Lab, visit: AASLH.org/research.

2023 National Visitation Report

The 2023 National Visitation Report shares information about visitation to history organizations in 2022. It also provides on overview of visitation from 2013-2023 and compares virtual engagement from 2021 to 2022.

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2022 National Visitation Report

The 2022 National Visitation Report, sharing information about 2021 visitation to history organizations, found that visitation increased 75%, but that overall visitation remained below pre-pandemic levels. The 2022 report was also the first to ask about virtual engagement.

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2021 National Visitation Report

  • 2021 National Visitation Report

    Produced by AASLH's Public History Research Lab, this report assesses changes in in-person visitation from 2019 to 2020. It also describes the impact of COVID-19 on history organizations.

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2019 National Visitation Report (Full)

  • National Visitation Report (Full)

    This report includes a complete analysis of the findings from AASLH's 2019 National Visitation Survey. The 40-page report provides detailed analysis, tables, and graphs assessing visitation trends in several key categories. It provides detailed findings for institutions of different sizes, types, regions, and costs of entry. Budget-based analysis is provided for nationwide trends, as well as for trends by institution type, region, and cost of entry. The full report allows history professionals to find appropriate comparisons for their institutions and offers a broad assessment of national visitation trends.

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      • Nonmember - $30
      • Academic Program - $20
      • Academic Faculty - $20
      • Academic Student - $20
      • Partner Institution - Free!
      • Partner Institution Staff - Free!
      • Premier Partner Institution - Free!
      • Premier Institution Staff - Free!
      • Platinum Partner Institution - Free!
      • Platinum Institution Staff - Free!
      • Complimentary - $20
      • Individual - $20
      • Subscription - $20
      • Institutional Budget - $20
      • Institutional Staff - $20

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2019 National Visitation Report (Summary)

  • Report: National Visitation Report Summary

    PUBLISHED NOVEMBER 2019

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      • Nonmember - Free!
      • Academic Program - Free!
      • Academic Faculty - Free!
      • Academic Student - Free!
      • Partner Institution - Free!
      • Partner Institution Staff - Free!
      • Premier Partner Institution - Free!
      • Premier Institution Staff - Free!
      • Platinum Partner Institution - Free!
      • Platinum Institution Staff - Free!
      • Complimentary - Free!
      • Individual - Free!
      • Subscription - Free!
      • Institutional Budget - Free!
      • Institutional Staff - Free!

      Continue

    • More Information

Learn More

As we write about the National Visitation Survey project on the AASLH Blog, you can use the links below to stay up-to-date.