Technical Leaflet 298: Researching a Rebrand for Your History Organization

  • Register
    • Nonmember - $5
    • Academic Program - Free!
    • Academic Faculty - Free!
    • Academic Student - Free!
    • Partner Institution - Free!
    • Partner Institution Staff - Free!
    • Premier Partner Institution - Free!
    • Premier Institution Staff - Free!
    • Platinum Partner Institution - Free!
    • Platinum Institution Staff - Free!
    • Complimentary - Free!
    • Individual Membership - Free!
    • Subscription Services - Free!
    • Institutional Budget - Free!
    • Institutional Staff - Free!
    • Individual Student - Free!
    • Institutional Member - Free!
    • Individual Student Renew - Free!

    Continue

Technical Leaflet 298: Researching a Rebrand for Your History Organization is an AASLH Technical Leaflet. AASLH Technical Leaflets are brief, practical guides on how to do history. 

Technical Leaflet #298 by Jane Mitchell Eliasof, author of Rebranding: A Guide for Historic Houses, Museums, Sites, and Organizations, discusses the research and planning needed for organizations to pursue rebranding projects that change their missions, logos, branding, audiences, and more.


Key:

Complete
Failed
Available
Locked
Technical Leaflet 298
Open to download resource.
Open to download resource.
You must register to access.